Sports & Management Research Institute - Horst Dassler (12 March 1936 – 9 April 1987) was a businessman who was the son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded
![The family grave of Adidas founder Adi Dassler at the cemetery in Herzogenaurach. [automated translation] Stock Photo - Alamy The family grave of Adidas founder Adi Dassler at the cemetery in Herzogenaurach. [automated translation] Stock Photo - Alamy](https://c8.alamy.com/zooms/9/b0a7b4e0b257406cb11463f8e965e337/2amm07g.jpg)
The family grave of Adidas founder Adi Dassler at the cemetery in Herzogenaurach. [automated translation] Stock Photo - Alamy
![Kelocks Autogramme | Horst Dassler † 1987 Adidas Wirtschaft Autogramm Foto original signiert | online kaufen Kelocks Autogramme | Horst Dassler † 1987 Adidas Wirtschaft Autogramm Foto original signiert | online kaufen](https://www.kelocks-autogramme.de/out/pictures/master/product/1/770679.jpg)
Kelocks Autogramme | Horst Dassler † 1987 Adidas Wirtschaft Autogramm Foto original signiert | online kaufen
![Horst Dassler (1936-1987), Adidas : il a inventé le marketing sportif à coups de cadeaux - Capital.fr Horst Dassler (1936-1987), Adidas : il a inventé le marketing sportif à coups de cadeaux - Capital.fr](https://cap.img.pmdstatic.net/fit/http.3A.2F.2Fprd2-bone-image.2Es3-website-eu-west-1.2Eamazonaws.2Ecom.2Fcap.2F2017.2F05.2F05.2F24336995-000a-4122-99b3-d74f02800ce7.2Ejpeg/1200x630/background-color/ffffff/quality/70/horst-dassler-1936-1987-adidas-il-a-invente-le-marketing-sportif-a-coups-de-cadeaux-1195022.jpg)
Horst Dassler (1936-1987), Adidas : il a inventé le marketing sportif à coups de cadeaux - Capital.fr
![Horst Dassler, Adidas, and the Commercialization of Sport Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies Horst Dassler, Adidas, and the Commercialization of Sport Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies](https://www.thecasesolutions.com/wp-content/uploads/imgs/horst%20dassler%20adidas%20and%20the%20commercialization%20of%20sport.jpeg)
Horst Dassler, Adidas, and the Commercialization of Sport Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies
![TV-Kolumne: „Duell der Brüder“: RTL-Film orakelt: Wer ist der wahre Vater von Adidas-Erbe Horst Dassler? - FOCUS online TV-Kolumne: „Duell der Brüder“: RTL-Film orakelt: Wer ist der wahre Vater von Adidas-Erbe Horst Dassler? - FOCUS online](https://p6.focus.de/img/fotos/id_5386410/duellderbrueder.jpg?im=Crop%3D%280%2C0%2C1600%2C903%29%3BResize%3D%281200%29&impolicy=perceptual&quality=mediumHigh&hash=2c40561eee087b18a2ceb9e9e9158f3b63c2a75c1de1e4aa3dbe377ba3f8051b)